How Tamada Media tracked 3,000+ creators to 21Cr+ views with CultureX

Creator tracking and client reporting across 3,000+ creators

Tamada Media’s clients expect results they can see: every creator tracked, every campaign measured, every claim backed by a report. CultureX turned that standard from a weekly scramble into the default, with the campaign generating its own evidence as it runs.

• Track 3,000+ creators across client campaigns
• Produce creator profile reports on demand
• Measure views and engagement automatically
• Share performance reports clients actually open

Proving results to clients took as long as producing them

• Finding and managing the right creators took too long
• Creator-campaign matching was inexact
• Performance data for clients was assembled by hand

Slow influencer search delayed execution, and imprecise segmentation showed up as lower engagement. The heaviest cost was reporting: assembling performance data for clients consumed days that should have gone into the campaigns themselves. In effect the agency did the work twice, once to run each campaign and once to prove it happened.

CultureX merged the two jobs into one. 3,000+ creators are monitored automatically, with performance data collected as content goes live.

• Automatic tracking for 3,000+ creators
• 70+ profile reports for planning and client review
• Live measurement of views, reach and engagement

The 70+ profile reports produced on the platform have been opened 1,700+ times by teams and clients, which is its own measure of how useful they are. Views, reach and engagement update in real time across every active campaign, so reporting stopped being a separate task.

Tamada Media’s campaigns have generated 21Cr+ views, all measured and attributable. The agency tracks 3,000+ creators without manual effort and answers client questions with reports that already exist.

Tamada Media and CultureX: measured campaigns, provable results

Tamada Media shows clients exactly what their campaigns did, in reports that build themselves. The agency’s time now goes into making the next number bigger.

Brands Tamada Media has served